The Camden Watch Company is celebrating 10 years since the brand was launched
The Camden Watch Company is celebrating 10 years since the brand was...
Celebrating every facet of modern-day love, and self-expression through jewellery styling, Share the Love by Scream Pretty subverts stereotype to bring eclectically curated tales of all types of love from romantic to family and friendship.
Known for their playful sartorial take on jewellery design, indie Brit brand Scream Pretty marry vintage aesthetics with their signature rebellious twist to revere the romanticism in storytelling; crafted for layering and stacking their pieces evolve with personal narratives for ultimate individuality.
Share the Love breaks the boundary of his-and-hers, bringing together real couples to share their stories. Married couple Lee and Paul (pictured) are mixing metals for a luxe two-tone layered look. Multi-metal necklaces and bracelets paired with ear stacks and mismatched single earrings in gold, silver and black metal offer ultimate curated styling. Tactile Tapered Claw Open Rings and Claw Triple Band Open Rings from Scream Pretty’s Claw Collection alternate in gold and silver. There are absolutely no boundaries to blending metals anymore. Both style the new Chunky Curb Chain Necklace; its smooth chunky links interlock for a distinctive finish.
All of Scream Pretty’s earrings, and several of their necklaces, rings, and bracelets, are made from recycled sterling silver, and gold-plated recycled sterling silver. This recycled metal is made from Sterling Silver that has been used previously, from unwanted jewellery, scrap silver, electronic and medical equipment. Scream Pretty’s founder, Lucy Lee, comments: "As jewellery makers it is incredibly important to understand where our raw materials come from, the impact they have on the environment, and to the people sourcing it. As well as having a much lower environmental impact both in sourcing and processing the silver, we love the nostalgia and sentimental journey of recycled silver. We work incredibly closely with our casting team and silversmiths to ensure the quality we’re known for shines through."
To find out more, visit www.screampretty.com